Lincoln red cattle are genetically strong, ideal for farmers.
Lincoln Red cattle are large. They provide a lot of meat. However, many consumers have never heard of the breed, mainly because investment in marketing has been minimal. A marketing program is planned. In many ways the meat is superior to the much vaunted Angus.
While not currently popular with consumers in Australia, they have "taken-off" in Europe. It has pluses for farmers. It efficiently converts feed to meat and grows rapidly. Crossbreeds in particular grow very fast. Unusually for meat animals they make good milkers as well.
◆ Genetics by Ty Buchanan ◆
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